Thief Of Joy

Visual Director for Brand Campaign

I was brought on board to help create and execute a vision for a short add for Thief Of Joy the clothing brand.

Thief Of Joy is a rave wear brand, focused on women empowerment, sustainability and inclusion. My goal in development and execution of the campaign was to cultivate the feeling of empowerment almost like a super powers that consumers would get from wearing the clothing.

Short Form

some short form content made as well

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